WEBINAR

Inform Your Product Roadmap and Prioritize Your Backlog with Customer Feedback Data

A step-by-step, hands-on walkthrough showing exactly how to translate feedback into action.
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Featuring:

Christy Culp
Melanie Fox

Product Manager,
Apptentive


 

Lu Reed
Lu Reed

Lu Reed, Senior Product Manager, Apptentive


Melanie Fox, Product Manager at Apptentive and Lu Reed, Senior Product Manager, share a practical demonstration of how to use customer feedback to validate and support product roadmap decisions.

Mel and Lu show exactly what tools and systems they use to collect, analyze, and act on customer feedback data. Specifically, they walk through what this looks like within the Apptentive product (but you don’t need to be a customer to understand what they’re doing).

In addition, they share how to:

  • Analyze both qualitative and quantitative customer feedback without a dedicated market research or data analysis team.
  • Optimize and configure surveys, Notes, and other in-app feedback collection tools.
  • Consolidate and share data when it’s from different sources so you can see the bigger picture.
  • Close the loop with customers who provided useful feedback.
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Featuring:

Christy Culp
Christy Culp

Chief Customer Officer, Apptentive


 

Christy Culp
Ashley Sefferman

Director of Marketing, Apptentive


Our annual deep dive into mobile engagement

Join Christy Culp, Apptentive’s Chief Customer Officer and Director of Marketing, Ashley Sefferman, for a discussion on 2022 mobile app trends and category-specific benchmarks to help quantify your app’s success. This webinar is on Wednesday, March 23rd at 10am.

Christy and Ashley will share findings from Apptentive’s annual mobile app engagement benchmark report, which is based on data from over 1 billion mobile consumer voices. We'll talk about insights applicable across the mobile landscape, and we'll also dive into benchmarks that are specific to your industry. Industries covered include Media & Entertainment, Finance, Healthcare, Shopping, Food & Drink, Travel, Business Services, Personal Services, Utilities, and Education.

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