Inside, you'll find:
MAKE YOUR BRAND ACCESSIBLE
Use mobile as a vehicle to listen and respond to customer conversations.
PROACTIVELY ENGAGE AT SMART TIMES
Communicate intelligently with your customers at the right place, right time, and with the right people.
MAKE DATA-DRIVEN DECISIONS
Glean insights, learn, and take action based on customer feedback.
- 6 new metrics worth adopting, and 6 old metrics worth ditching
- Measurement tips to avoid missed opportunities and sacrificed ROI
- New calculations to help you measure success
- Methods for tracking your progress
- And so much more!